Flash is an excellent vehicle for delivering video on the web. If you have watched videos on YouTube.com you have seen Flash video in action. Flash video offers the following advantages over other video encoding options:

Widespread Adoption: Macromedia Flash is the most widely installed web application for viewing video on the Internet at about 96% of all web users.

Speed & Ease-of-Use: Flash does not require the downloading of additional software plug-ins for users to be able to view video files. In addition, the video file plays much more quickly than other video file types.

Interactive Video: The unique development environment offered with Flash allows for maximum creativity and control over the end product. An example of this is shown below:

The image below displays an example of a web page that contains Flash video synchronized with graphics and text. The dotted blue area shows where the first Flash video is located and the dotted red line displays the where a second Flash video file is displayed. The first video could show a product or service in action while the second area would have a person explaining the features as they are displayed.